Marketing management and strategy = formerly Readings in marketing management : a reader /Publisher: Englewood Cliffs, N.J. : Prentice-Hall,
Date: [c1980]. This title can be found in 2 Iowa libraries.
Readings in marketing management.Author: Kotler, Philip.
Publisher: Englewood Cliffs, N.J., Prentice-Hall
Date: [1971, c1972] This title can be found in 3 Iowa libraries.
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