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Author:
Marshall, Greg W.
Title:
Marketing management /
Greg W. Marshall, Mark W. Johnston.
Publisher:
McGraw-Hill Irwin,
Copyright Date:
c2010
Description:
1 v. (various pagings) : col. ill., col. map ; 29 cm.
Subject:
Marketing--Management.
Other Authors:
Johnston, Mark W.
Notes:
Includes bibliographical references and indexes.
ISBN:
0071288651 (international student ed. : pbk.)
9780071288651 (international student ed. : pbk.)
0073529796 (alk. paper)
9780073529790 (alk. paper)
OCLC:
(OCoLC)170922517
LCCN:
2008045879
Locations:
OVUX522 --
University of Iowa Libraries
(Iowa City)
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This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.