Business marketing strategy : cases, concepts, and applications /Author: Rangan, V. Kasturi.
Publisher: Chicago : Irwin,
Date: c1995. This title can be found in 2 Iowa libraries.
Segmenting the industrial market /Author: Bonoma, Thomas V.
Publisher: Lexington, Mass. : Lexington Books,
Date: c1983. This title can be found in 6 Iowa libraries.
Sales program management: formulation and implementation.Author: Shapiro, Benson P.
Publisher: New York, McGraw-Hill,
Date: c1977. This title can be found in 2 Iowa libraries.
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