Cases in consumer behavior /Author: DeBruicker, Stewart.
Publisher: Englewood Cliffs, NJ : Prentice-Hall,
Date: c1986. This title can be found in 5 Iowa libraries.
Cases in consumer behavior /Author: DeBruicker, Stewart.
Publisher: Englewood Cliffs , N.J. : Prentice-Hall,
Date: 1980. This title can be found in 3 Iowa libraries.
How children learn to buy : the development of consumer information-processing skills /Author: Ward, Scott,
Publisher: Beverly Hills, Calif. : Sage Publications,
Date: c1977. This title can be found in 6 Iowa libraries.
Communicating with consumers : the information processing approach /Publisher: Beverly Hills, Calif. : Sage Publications,
Date: 1976, c1975. This title can be found in 2 Iowa libraries.
Carry-over effects in advertising communication : evidence and hypotheses from behavioral science /Author: Sawyer, Alan
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1976. This title can be found in 1 Iowa libraries.
Children's understanding of safe product use /Author: Faber, Ronald.
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1976. This title can be found in 1 Iowa libraries.
Validation of mother-child purchase influence frequency reports by the multitrait-multimethod matrix /Author: Faber, Ronald.
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1975. This title can be found in 1 Iowa libraries.
Effects of television advertising on consumer socialization /Author: Ward, Scott,
Publisher: [Cambridge, Mass.] : Marketing Science Institute,
Date: [1974?] This title can be found in 2 Iowa libraries.
New directions for advertising pretesting research /Author: Ray, Michael L.
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1974 or 1975. This title can be found in 1 Iowa libraries.
Consumer problems and consumerism : analysis of calls to a consumer hot line /Author: Diamond, Steven L.
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1974. This title can be found in 1 Iowa libraries.
Consumer socialization /Author: Ward, Scott,
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1974. This title can be found in 1 Iowa libraries.
Consumer behavior: theoretical sources,Author: Ward, Scott,
Publisher: Englewood Cliffs, N.J., Prentice-Hall
Date: [1973] This title can be found in 5 Iowa libraries.
Psychological theories and interpretations of learning,Author: Ray, Michael L.
Publisher: [Cambridge, Mass., Marketing Science Institute],
Date: 1973. This title can be found in 1 Iowa libraries.
What research says about a proposed code on television advertising for children / Scott Ward.Author: Ward, Scott,
Publisher: [Cambridge, Mass. : Marketing Science Institute?,
Date: 1973?] This title can be found in 1 Iowa libraries.
Student attitudes toward business and marketing institutions and practices /Author: Ward, Scott,
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1972. This title can be found in 1 Iowa libraries.
Children's perceptions, explanations, and judgements of television advertising : a further exploration /Author: Ward, Scott,
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1972. This title can be found in 1 Iowa libraries.
Children and promotion, new consumer battleground? /Author: Ward, Scott,
Publisher: Cambridge, Mass. : Marketing Science Institute,
Date: 1972. This title can be found in 1 Iowa libraries.
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