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Author:
Clark, John B., 1935- cn
Title:
Marketing today :
successes, failures, and turnarounds / John B. Clark.
Publisher:
Prentice-Hall,
Copyright Date:
c1987
Description:
xvii, 220 p. : ill. ; 23 cm.
Subject:
Business failures--United States--Case studies.
Corporate turnarounds--United States--Case studies.
Marketing--United States--Case studies.
Success in business--United States--Case studies.
Notes:
Includes bibliographies.
ISBN:
9780135578445
0135578442
LCCN:
86022555
Locations:
UNUX074 --
University of Northern Iowa - Rod Library
(Cedar Falls)
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