Introduction. Mind the gaps -- The gendered workplace (employment gap) -- Script market to pitch meetings (development gap) -- Production work and gendered cultures (leadership gap) -- Film festivals and markets (programming gap) -- Distribution and marketing (bankability gap) -- Conclusion. Gendered value in a changing media marketplace.
Summary:
"In this project, Courtney Brannon Donoghue follows female-driven film projects ("starring, written, produced, and/or directed by women") and the women creating them from pitch to premiere, looking at all the unique challenges they face along the way. She focuses on the ways that industry lore (e.g., "female-led movies don't make money" or "female directors don't have the experience (or desire) to direct big-budget action blockbusters") and established business practices serve to limit women's options or co-opt their stories, using a wide range of research, from conducting extensive interviews and participant observation to engaging with marketing materials, trade publications, and industry studies. She began her research in 2016, shortly before the #MeToo movement dramatically changed the public conversation, which has allowed her to give readers a front-row seat to this hopefully transformative moment in the industry. Throughout, she aims "to connect larger conversations about the industry's historic gendered division of labor and changing notions of 'women's work' to the lived experiences of film professionals negotiating larger structural barriers alongside changing institutional cultures.""-- Provided by publisher.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.