6 records matched your query       

Author:

Marling, Karal Ann.

Title:

Looking North : Royal Canadian Mounted Police illustrations : the Potlach Collection, Tweed Museum of Art, University of Minnesota Duluth / Karal Ann Marling.

Edition:

1st ed.

Publisher:

Afton Historical Society Press,

Copyright Date:

©2003

Description:

159 pages : color illustrations ; 28 cm

Subject:

Royal Canadian Mounted Police--In art.
Potlatch Corporation--Art collections.
Tweed Museum of Art.
Potlatch Corporation.
Royal Canadian Mounted Police.
Tweed Museum of Art.
Gendarmerie royale du Canada dans l'art.
Potlatch Corporation--Collections d'art.
Tweed Museum of Art.
Commercial art--Minnesota--History--20th century.
Art--Private collections--Duluth.--Duluth.
Art--Duluth.--Duluth.
Art.
Art museums.
Art--Private collections.
Commercial art.
Minnesota.
Minnesota--Duluth.
Art publicitaire--Minnesota--Histoire--20e siècle.
Peinture--Collections privées--Duluth.--Duluth.
Peinture américaine--Duluth.--Duluth.
1900-1999
Art.
History.

Other Authors:

Potlatch Corporation.
Tweed Museum of Art.

Notes:

Includes bibliographical references and index.

Contents:

President's Note / W. Duncan MacMillan -- Acknowledgments / Martin DeWitt and Karal Ann Marling -- Introduction / Peter F. Spooner -- I. The Ad Campaign -- II. The Paintings -- Hal Foster: The Beginning of the Mountie Campaign for Northwest Paper -- The Prewar Period: Years of Transition -- Minnesota's Mounties Go to War -- Peace and Prosperity -- The Mountie Domesticated -- The Mountie Always Gets his Man -- The Same Mountie: A Search for New Imagery -- Arnold Friberg: The Essential Mountie -- III. The Artists.

Summary:

"The Great Depression of the 1930s was a golden age for advertising, as corporate America sought to retain its customer base in the wake of the Crash of '29. For a struggling paper manufacturer in Cloquet, Minnesota, the times were all the more difficult because it had recently invested in costly new machinery. In desperation, the executives of Northwest Paper called in an ad agent from Chicago to boost sales and save the company. Together, they created an ad campaign that would be one of the longest-running and best-known in American commercial history. The name of the firm and its location in the north woods of Minnesota provided the inspiration for a series of story-ads featuring the adventures of the North West Mounted Police of Canada." "The sixteen artists who worked on the Mountie series between 1931 and 1970 were among the most famous commercial illustrators of their day. The first of these was Hal Foster, who later created the Prince Valiant comic strip. Another, the most prolific "Mountie" artist, was Arnold Friberg, who stayed with the project for thirty-three years. Friberg's Mounted Police pictures are much sought-after by collectors and are still in circulation in the form of calendars, pamphlets, and other printed materials."--Jacket.

ISBN:

9781890434564
1890434566
9781890434540
189043454X

OCLC:

(OCoLC)50919942

LCCN:

2002152832

Locations:

UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)