The Locator -- [(subject = "Marketing--United States--Congresses")]

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Author:
American Marketing Association.
Title:
New marketing for social and economic progress 1974 combined proceedings / 1974 combined proceedings / edited by Ronald C. Curhan.
Publisher:
American Marketing Association,
Copyright Date:
1975
Description:
xxix, 720 p. : ill. ; 28 cm.
Subject:
Marketing--Congresses.--United States--Congresses.
Marketing--United States--Congresses.
Marketing management--Congresses.
Marketing research--United States--Congresses.
Other Authors:
Curhan, Ronald C.
American Marketing Association. Marketing's contributions to the firm and to the society. 1975.
Other Titles:
Marketing's contributions to the firm and to the society.
Notes:
Proceedings of 2 meetings of the American Marketing Association, the 1st held Apr. 15-18, 1974, Montreal and the 2d held Aug. 11-4, 1974, Portland. Includes bibliographical references and index.
Series:
Series - American Marketing Association ; no. 36
LCCN:
74033193
Locations:
USUX851 -- Iowa State University - Parks Library (Ames)

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