Introduction: Does the world really need one more field of study? / Jennifer Holt and Alisa Perren -- Nailing Mercury: the problem of media industry historiography / Michele Hilmes -- Manufacturing heritage: the moving image archive and media industry studies / Caroline Frick -- Film industry studies and Hollywood history / Thomas Schatz -- Historicizing TV networking: broadcasting, cable, and the case of ESPN / Victoria E. Johnson -- From sponsorship to spots: advertising and the development of electronic media / Cynthia B. Meyers -- New media as transformed media industry / P. David Marshall -- Media industries, political economy, and media/cultural studies: an articulation / Douglas Kellner -- Thinking globally: from media imperialism to media capital / Michael Curtin -- Thinking regionally: singular in diversity and diverse in unity / Cristina Venegas -- Thinking nationally: domicile, distinction, and dysfunction in global media exchange / Nitin Govil -- Convergence culture and media work / Mark Deuze -- Media economics and the study of media industries / Philip M. Napoli -- Regulation and the law: a critical cultural citizenship approach / John McMurria -- Can natural Luddites make things explode or travel faster? The new humanities, cultural policy studies, and creative industries / Toby Miller -- Cultures of production: studying industry's deep texts, reflexive rituals, and managed self-disclosures / John Thornton Caldwell -- The moral economy of web 2.0: audience research and convergence culture / Joshua Green and Henry Jenkins -- From the consciousness industry to the creative industries: consumer-created content, social networking markets, and the growth of knowledge / John Hartley -- Politics, theory, and method in media industries research / David Hesmondlhalgh -- An industry perspective: calibrating the velocity of change / Jordan Levin -- Toward synthetic media industry research / Horace Newcomb.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.