The Locator -- [(author = "Evans Joel R")]

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Author:
Evans, Joel R.
Title:
Principles of marketing / Joel R. Evans, Barry Berman.
Edition:
2nd ed.
Publisher:
Collier Macmillan,
Copyright Date:
c1988
Description:
xxiii, 528, 44, 22 p. : ill. (some col.) ; 26 cm.
Subject:
Marketing.
Marketing
Other Authors:
Berman, Barry.
Evans, Joel R. Essentials of marketing.
Notes:
Rev. ed. of: Essentials of marketing. 1984. Includes bibliographies and indexes.
ISBN:
9780023343407
0023343400
LCCN:
87015223
Locations:
HWAX074 -- Hawkeye Community College Library (Waterloo)

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