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Title:
Cross-cultural communication : the essential guide to international business / Gerard Banon ... [et al.] ; edited by John Mattock.
Edition:
Rev. 2nd ed.
Publisher:
Kogan Page,
Copyright Date:
2003
Description:
viii, 176 p. : ill. ; 24 cm.
Subject:
Business communication.--Cross-cultural studies.
Intercultural communication
International business enterprises--Social aspects.--Social aspects.
Other Authors:
Bannon, Gerard
Mattock, John.
Other Titles:
International management.
Notes:
Previously published as: International management. London : Kogan Page Ltd., 1999. Includes bibliographical references (p. [169]-170) and index.
Contents:
Culture: how to unlock your own knowledge of your partner's culture, and apply it as you prepare to do business -- Company: how to interpret your partner's company style and attitudes, and adjust your expectations to fit -- Character: how to look more deeply into your partner's motivations and aspirations, and lay your plans accordingly -- Tactics: how to shape your style of negotiation to suit local conditions, while meeting your objectives -- Timing: how to establish the right rhythms in the business relationship, measured over hours and over years -- Talk: how to get your messages across both clearly and persuasively -- A glossary of offshore English: what certain words are likely to mean in 'English' conversation in the world of international business -- Final quiz: test your understanding of the international arena using true examples.
ISBN:
9780749439224 (pbk.)
074943922X (pbk.)
OCLC:
(OCoLC)51511105
(OCoLC)51840674
LCCN:
2003000965
Locations:
UQAX771 -- Des Moines Area Community College Library - Ankeny (Carroll)
UTAX115 -- Buena Vista University Library (Storm Lake)

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