The Locator -- [(author = "Picard Robert G")]

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01206aam a2200301Li 4500
001 E95ACEE6957111E48BB50097DAD10320
003 SILO
005 20150106010110
008 120920r20122005enka     b    001 0 eng d
020    $a 0415650046 (pbk.)
020    $a 9780415650045 (pbk.)
035    $a (OCoLC)890357990
040    $a YDXCP $b eng $c YDXCP $d SILO
050  4 $a P96.M34 $b M42 2012
082 04 $a 302.23/068 $2 23
245 00 $a Media product portfolios : $b issues in management of multiple products and services / $c edited by Robert G. Picard.
264  1 $a New York : $b Psychology Press, $c 2012.
300    $a 266 pages ; $c 24 cm
500    $a Originally published: Mahwah, New Jersey : Lawrence Erlbaum Associates, Inc., Publishers, 2005.
504    $a Includes bibliographical references and index.
650  0 $a Mass media $x Management.
650  0 $a Mass media $x Economic aspects.
650  7 $a Mass media $x Economic aspects. $2 fast $0 (OCoLC)fst01011239
650  7 $a Mass media $x Management. $2 fast $0 (OCoLC)fst01011264
700 1  $a Picard, Robert G., $e editor.
941    $a 1
952    $l OVUX522 $d 20180103035437.0
956    $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=E95ACEE6957111E48BB50097DAD10320
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