20 records matched your query       

01904aam a2200337 a 4500
001 39D674106A8C11E689525693DAD10320
003 SILO
005 20160825010506
008 090401s2010    mauab    b    001 0 eng  
010    $a 2009013911
020    $a 0132465507
020    $a 9780132465502
020    $a 0136087582
020    $a 9780136087588
035    $a (OCoLC)297149500
040    $a DLC $c DLC $d BTCTA $d YDXCP $d C#P $d BWX $d CDX $d DEBBG $d SILO
050 00 $a HF5429 B45 2010
084    $a QQ 440 $2 rvk
100 1  $a Berman, Barry.
245 10 $a Retail management : $b a strategic approach / $c Barry Berman, Joel R. Evans.
250    $a 11th ed.
260    $a Upper Saddle River, N.J. : $b Prentice Hall, $c c2010.
300    $a xxviii, 654 p. : $b col. ill., col. maps ; $c 29 cm.
504    $a Includes bibliographical references and indexes.
505 0  $a An introduction to retailing -- Building and sustaining relationships in retailing -- Strategic planning in retailing -- Retail institutions by ownership -- Retail institutions by store-based strategy mix -- Web, nonstore-based, and other forms of nontraditional retailing -- Identifying and understanding consumers -- Information gathering and processing in retailing -- Trading-area analysis -- Site selection -- Retail organization and human resource management -- Operations management : financial dimensions -- Operations management : operational dimensions -- Developing merchandise plans -- Implementing merchandise plans -- Financial merchandise management -- Pricing in retailing -- Establishing and maintaining a retail image -- Promotional strategy -- Integrating and controlling the retail strategy.
650  0 $a Retail trade $x Management
700 1  $a Evans, Joel R.
941    $a 1
952    $l USUX851 $d 20210804012301.0
956    $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=39D674106A8C11E689525693DAD10320
994    $a C0 $b IWA