section I. Why do you need a college degree? -- Introduction. Meet the business major -- 1. Your high school years -- 2. Making the most of your experience as a business major -- 3. Taking your business degree to work -- section II. Careers -- Accountants and auditors -- Advertising account executives -- Business managers -- Business teachers -- Buyers -- City managers -- Credit analysts -- Cultural advisers -- Customer service representatives -- Event planners -- Executive recruiters -- Financial analysts -- Financial institution officers and managers -- Franchise owners -- Grant coordinators and writers -- Hotel and motel managers -- Insurance underwriters -- Internet consultants -- Internet executives -- Internet store managers and entrepreneurs -- Labor union business agents -- Life insurance agents and brokers -- Management analysts and consultants -- Manufacturing supervisors -- Marketing research analysts -- Media planners and buyers -- Office administrators -- Personnel and labor relations specialists -- Property and casualty insurance agents and brokers -- Public relations specialists -- Purchasing agents -- Real estate developers -- Retail business owners -- Retail managers -- Sports executives -- Glossary.
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