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Author:

Grigoroudis, Evangelos.

Title:

Customer satisfaction evaluation : methods for measuring and implementing service quality / by Evangelos Grigoroudis, Yannis Siskos.

Publisher:

Springer,

Copyright Date:

2010

Description:

xii, 313 p. : ill. ; 25 cm.

Subject:

Consumer satisfaction--Statistical methods.--Statistical methods.
Consumer satisfaction--Data processing.--Data processing.
Marketing research--Statistical methods.

Other Authors:

Siskos, Yannis.

Notes:

Includes bibliographical references and index.

Series:

International series in operations research & management science ; 2130

ISBN:

9781441916402 (ebk.)
1441916407 (ebk.)
1441916393 (hbk.)
9781441916396 (hbk.)

OCLC:

(OCoLC)444428892

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)