532 records matched your query
01760aam a2200373 i 4500 001 C1C612960C2C11EAA2E5F95597128E48 003 SILO 005 20191121010049 008 180319s2019 nyu 001 0 eng 010 $a 2018938490 020 $a 1402432704 020 $a 9781402432705 020 $a 1402431163 020 $a 9781402431166 035 $a (OCoLC)1085574471 040 $a UNE $b eng $e rda $c DLC $d OCLCO $d YDX $d SILO 042 $a lccopycat 050 00 $a KF316.5 $b F37 2019 100 1 $a Farone, Deborah Brightman, $e author. 245 10 $a Best practices in law firm business development and marketing / $c Deborah B. Farone. 264 1 $a New York, New York : $b Practising Law Institute, $c [2019] 300 $a xv, 189 pages ; $c 23 cm. 500 $a "Legal editor: Lori Wood"--verso. 504 $a Includes bibliographical references and index. 505 0 $a Opening the boxes of best practices -- Technology and marketing : the impact of procurement, proposals, outsourcing and AI -- Client relations -- Culture and pursuing new business -- Building a marketing department and hiring the right CMO -- Rewarding business development, coaching and training -- Personal positioning, visibility and tactics -- Traditional and social media -- Women and marketing -- The future of business development and legal marketing. 650 0 $a Advertising $x Lawyers. 650 0 $a Law firms $x Marketing. 650 0 $a Marketing $x Lawyers. 650 0 $a Internet marketing. 650 7 $a Marketing $x Law and legislation. $2 fast $0 (OCoLC)fst01010206 650 7 $a Internet marketing. $2 fast $0 (OCoLC)fst00977272 941 $a 1 952 $l OVUX522 $d 20200318013930.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=C1C612960C2C11EAA2E5F95597128E48Initiate Another SILO Locator Search