Social interactions in virtual worlds : an interdisciplinary perspective / edited by Kiran Lakkaraju, Sandia National Laboratories, New Mexico, Gita Sukthankar, University of Central Florida, Rolf T. Wigand, University of Arkansas.
Publisher:
Cambridge University Press,
Copyright Date:
2018
Description:
xii, 416 pages, 4 pages of unnumbered plates : illustrations ; cm
Part I. Individual behaviors and dyadic relationships -- Part II. Groups, norms, leadership, and virtual organizations -- Part III. Understanding culture with games -- Part IV. Techniques for analyzing game data.
Summary:
"Within the rapidly-growing arena of 'virtual worlds', such as Massively Multiplayer Online Games (MMOs), individuals behave in particular ways, influence one another, and develop complex relationships. This setting can be a useful tool for modeling complex social systems, cognitive factors, and interactions between groups and within organizations. To study these worlds effectively requires a cross-disciplinary approach that integrates social science theories with big data analytics. This broad-based book offers a comprehensive and holistic perspective on the field. It brings together research findings from an international team of experts in computer science (artificial intelligence, game design, and social computing), psychology, and the social sciences to help researchers and practitioners better understand the fundamental processes underpinning social behavior in virtual worlds such as World of Warcraft, Rift, Eve Online, and Travian."-- Amazon.com.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.