The Locator -- [(subject = "New products")]

The Locator -- [(subject = "New products")]

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Author:: Adamson, Allen P., author.
Title:: Shift ahead : how the best companies stay relevant in a fast-changing world / Allen Adamson and Joel Steckel.
Publisher:: AMACOMAmerican Management Association,
Description:: xi, 276 pages : illustrations ; 24 cm
Subject:: Strategic planning.
Diffusion of innovations--Management.
New products.
Marketing.
Other Authors:: Steckel, Joel H., author.
Notes:: Includes bibliographical references and index.
ISBN:: 0814438334
9780814438336
OCLC:: (OCoLC)985072955
LCCN:: 2017027507
Locations:: USUX851 -- Iowa State University - Parks Library (Ames); GZPE631 -- Pella Public Library (Pella)

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