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Author:

Haig, Matt.

Title:

Brand royalty : how the world's top 100 brands thrive and survive / Matt Haig.

Publisher:

Kogan Page,

Copyright Date:

c2004

Description:

vi, 314 p. : ill. (some col.) ; 25 cm.

Subject:

Brand name products--Management.

Notes:

Includes bibliographical references and index.

ISBN:

9780749442576
0749442573

OCLC:

(OCoLC)55801022

LCCN:

2004015322

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

PNAX964 -- Northeast Iowa Community College Library - Calmar (Calmar)

UQAX771 -- Des Moines Area Community College Library - Ankeny (Carroll)

UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)

PTAX572 -- Stewart Memorial Library (Cedar Rapids)

PLAX964 -- Luther College - Preus Library (Decorah)

ULAX314 -- Loras College Library (Dubuque)