The Locator -- [(subject = "Readership surveys")]

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Title:
An Experimental study comparing magazine audiences as determined by two questioning procedures / conducted by Alfred Politz Media Studies for Life magazine.
Publisher:
Alfred Politz Media Studies,
Copyright Date:
1967
Description:
64 pages, 6 unnumbered leaves ; 29 cm
Subject:
Readership surveys--United States.
Advertising, Magazine.
Other Authors:
Alfred Politz Media Studies.
Other Titles:
Life (Chicago, Ill.) http://id.loc.gov/authorities/names/n2009180746
OCLC:
(OCoLC)10526767
Locations:
OVUX522 -- University of Iowa Libraries (Iowa City)

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