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Author:

Kedrowski, Karen M.

Title:

Cancer activism : gender, media, and public policy / Karen M. Kedrowski, Marilyn Stine Sarow.

Publisher:

University of Illinois Press,

Copyright Date:

c2007

Description:

xxiii, 288 p. : ill. ; 24 cm.

Subject:

Breast--Political aspects--Political aspects--United States.
Breast--Social aspects--Social aspects--United States.
Prostate--Political aspects--Political aspects--United States.
Prostate--Social aspects--Social aspects--United States.
Breast Neoplasms--United States.
Mass Media--United States.
Patient Advocacy--United States.
Prostatic Neoplasms--United States.
Public Policy--United States.
Social Marketing--United States.
Sein--Aspect politique--Aspect politique--États-Unis.
Sein--Aspect social--Aspect social--États-Unis.
Prostate--Aspect politique--Aspect politique--États-Unis.
Prostate--Aspect social--Aspect social--États-Unis.

Other Authors:

Sarow, Marilyn S.

Notes:

Includes bibliographical references (p. [245]-278) and index.

Contents:

Two activist movements emerge -- A typology of grassroots survivors' organizations -- Breast cancer and prostate cancer in the media -- The public face of cancer: breast cancer and prostate cancer and public perceptions of risk -- Media advocacy evidence -- Two cancers go to Congress: media advocacy and the policy agenda -- Agenda maintenance: the politics of issue definition and framing -- Ribbon wars: cause-related marketing and the selling of breast cancer and prostate cancer -- Policy dilemmas and maturing movements.

ISBN:

0252031989 (cloth : alk. paper)
9780252031984 (cloth : alk. paper)

LCCN:

2006100919

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

PLAX964 -- Luther College - Preus Library (Decorah)

OMAX631 -- Geisler Learning Resource Cntr (Pella)