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Author:
Clark, James, author.
Title:
Fashion merchandising : principles and practice / James Clark.
Publisher:
Palgrave Macmillan,
Copyright Date:
2015
Description:
xx, 298 pages : illustrations ; 24 cm
Subject:
Fashion merchandising.
Notes:
Includes bibliographical references and index.
Contents:
Chapter 1: A review of the fashion industry -- Chapter 2: Fashion, business and product -- Chapter 3: The roles of buyer and merchandiser -- Chapter 4: Organising the buying and merchandising function -- Chapter 5: Fashion merchandising: The Hepworth case study -- Chapter 6: Fashion merchandising: research and analysis -- Chapter 7: Fashion merchandising: budgeting -- Chapter 8: Fashion merchandising: Open to buy -- Chapter 9: Fashion merchandising: Range planning -- Chapter 10: Fashion merchandising: sizing, deliveries and allocation -- Chapter 11: Trading -- Chapter 12: E-retailing -- Chapter 13: Corporate social responsibility -- Chapter 14: The merchandiser within the supply chain.
ISBN:
1137413875
9781137413871
OCLC:
(OCoLC)903916660
Locations:
USUX851 -- Iowa State University - Parks Library (Ames)

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