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Title:

Technology and entertainment convergence 2011 : hot business and legal issues in "Technotainment" / chair, Cydney A. Tune.

Publisher:

Practising Law Institute,

Copyright Date:

2011

Description:

241 pages : illustrations ; 23 cm.

Subject:

Mass media and technology--United States.
Copyright and electronic data processing--United States.
Electronic commerce--United States.

Other Authors:

Tune, Cydney A. http://id.loc.gov/authorities/names/no2008008046

Notes:

"Ord #29653"--Spine ; "1059"--Spine. Includes bibliographical references and index.

Contents:

State of evolving media 2011: 10 top trends /Jimmy Nguyen -- Click to win: the risks and rewards of "pay-to-play" digital games of skill or chance /Jimmy Nguyen, Sean M. Sullivan -- LIcensing film and television content for new media and platforms /Seth A. Metsch -- Content licensing in the new mobile environment /Cydney A. Tune -- An overview of the DMCA "safe harbors": 17 U.S.C. sec. 512 /Mark D. LItvack, Fred von Lohmann -- The rubber meets the road: get ahead of the curve in handling emerging marketing techniques /Liisa M. Thomas -- Product placement and technology: developments, opportunities and challenges /Len Glickman, Anita Kim -- Recent case developments /Jane G. Stevens, Mark Eisenberg, Tucker McCrady, Karen Thorland.

Series:

Intellectual property course handbook series ; no. G-1059

ISBN:

1402416458
9781402416453

OCLC:

(OCoLC)755005097

Locations:

OVUX522 -- University of Iowa Libraries (Iowa City)