832 records matched your query       

01470aam a2200373 i 4500
001 09B25ECE0E6D11E5BFCEA8CCDAD10320
003 SILO
005 20150609010047
008 140320t20142014si a     b    001 0 eng  
010    $a 2014009472
020    $a 9814596477
020    $a 9789814596473
020    $a 9814619477 (pbk.)
020    $a 9789814619479 (pbk.)
035    $a (OCoLC)894476478
040    $a DLC $b eng $e rda $c PUL $d N15 $d SILO
042    $a pcc
050 00 $a HF5415.2 $b .H55 2014
082 00 $a 381/.109 $2 23
245 04 $a The history of marketing science / $c editors, Russell S. Winer, New York University, USA; Scott A. Neslin, Dartmouth College, USA.
264  1 $a Singapore : $b World Scientific ; $c [2014]
300    $a xxv, 502 pages : $b illustrations ; $c 23 cm.
490 1  $a World scientific-Now publishers series in business, $x 2251-3442 ; $v vol. 3.
504    $a Includes bibliographical references and index.
650  0 $a Marketing research $x History.
650  0 $a Marketing $x History. $x History.
650  0 $a Marketing $x History. $x History.
655  7 $a History. $2 fast $0 (OCoLC)fst01411628.
700 1  $a Winer, Russell S., $e editor of compilation.
700 1  $a Neslin, Scott A., $d 1952- $e editor of compilation.
830  0 $a World Scientific--Now Publishers series in business ; $v v. 3. $x 2251-3442.
941    $a 1
952    $l UNUX074 $d 20150609013424.0
956    $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=09B25ECE0E6D11E5BFCEA8CCDAD10320