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01899cam a22004454a 4500 001 CBCAFE122B1111DE9FAE8B08A8D7520A 003 SILO 005 20130924014249 008 080507s2008 nyua b 001 0deng 010 $a 2008299161 020 $a 0061246573 020 $a 9780061246579 040 $a DLC $c DLC $d SILO $d BAKER $d YDXCP $d NPL $d OCO $d WIM $d YBM $d MUU $d JED $d BWX $d KEC $d IXA $d BUR $d VP@ $d IOU $d SILO 043 $a e-gx--- 050 00 $a HD9992.G34 $b A355 2008 082 00 $a 339.7/68536 $2 22 082 04 $a 338.7/68536 $2 22 100 1 $a Smit, Barbara. 245 1 $a Sneaker wars : $b the enemy brothers who founded Adidas and Puma and the family feud that forever changed the business of sport / $c Barbara Smit. 250 $a 1st ed. 260 $a New York : $b Ecco, $c c2008. 300 $a xvi, 384 p. : $b ill. ; $c 24 cm. 504 $a Includes bibliographical references (p. [345]-368) and index. 520 $a Traces the fierce rivalry between brothers Adi and Rudi Dassler, who launched a successful shoe business from their mother's laundry room in Germany before a bitter feud prompted their separation and launch of competitors Adidas and Puma. 505 0 $a Two brothers, one feud -- Champions of the world -- Multibillion-dollar rescue. 600 10 $a Dassler, Adi, $d 1900-1978. 600 10 $a Dassler, Rudi, $d 1898-1974. 610 20 $a Adidas-Salomon AG. 610 20 $a PUMA AG Rudolf Dassler Sport. 650 0 $a Footwear industry $z Germany $x History. 650 0 $a Sporting goods industry $z Germany $x History. 650 0 $a Athletic shoes $x History. 941 $a 5 952 $l GEPG771 $d 20210722021229.0 952 $l ULAX314 $d 20190926091357.0 952 $l OVUX522 $d 20180120031001.0 952 $l GBPF771 $d 20160902014134.0 952 $l USUX851 $d 20160824053845.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=CBCAFE122B1111DE9FAE8B08A8D7520A 994 $a 02 $b IOUInitiate Another SILO Locator Search