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01341aam a2200337 a 4500 001 390F2BB27C5D11E0AEB2F4966AFF544E 003 SILO 005 20110512010052 008 091215s2010 vau b 001 0 eng 010 $a 2009052302 020 $a 1579223338 (pbk. : alk. paper) 020 $a 9781579223335 (pbk. : alk. paper) 035 $a (OCoLC)475455302 040 $a DLC $c DLC $d SILO $d BTCTA $d YDXCP $d CDX $d BWX $d SILO 043 $a n-us--- 050 00 $a LB2342.8 $b .T97 2010 100 1 $a Tyson, William, $d 1949- 245 1 $a Pitch perfect : $b communicating with traditional and social media for scholars, researchers, and academic leaders / $c William Tyson ; foreword by Robert Zemsky. 250 $a 1st ed. 260 $a Sterling, Va. : $b Stylus Pub., $c 2010. 300 $a xvi, 224 p. ; $c 23 cm. 504 $a Includes bibliographical references and index. 650 0 $a Universities and colleges $x Public relations $z United States. 650 0 $a Communication in education $z United States. 650 0 $a Mass media and education $z United States. 650 0 $a College teachers $x Professional relationships $z United States. 941 $a 2 952 $l USUX851 $d 20160825062535.0 952 $l PRAX771 $d 20110512010811.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=390F2BB27C5D11E0AEB2F4966AFF544E 994 $a Z0 $b IODInitiate Another SILO Locator Search