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Title:
Managing reputation in the banking industry : theory and practice / Stefano Dell'Atti, Annarita Trotta, editors.
Publisher:
Springer,
Copyright Date:
2016
Description:
xii, 187 pages : illustrations, map ; 25 cm
Subject:
UniCredit Bank.
Goldman Sachs.
Barclays Bank.
Lehman Brothers.
Banks and banking--Public opinion.
Reputation.
Firmenimage.
Corporate Social Responsibility.
Marketing.
Finanzsystem.
Banks and banking--Public opinion.
Reputation.
Other Authors:
Dell'Atti, Stefano, editor.
Trotta, Annarita, editor.
Notes:
Includes bibliographical references.
Summary:
The topic of reputational crisis in the banking sector has received increasing attention from academics and practitioners. This book presents expert contributions that cover three main aspects: first, an extensive review of the literature on reputational risk in the banking sector aimed to identify the relationships between causes, effects, stakeholders, and key qualitative-quantitative variables involved during the reputational crisis of a bank; second, devising a conceptual framework for management of reputational crisis in banking, and finally, testing this framework with the results of an empirical analysis carried out by observing key variables of some known cases of reputational crisis relating to international banks and proposing case studies regarding the dynamic process of reputation management.
ISBN:
3319282549
9783319282541
OCLC:
(OCoLC)949926349
Locations:
OVUX522 -- University of Iowa Libraries (Iowa City)

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