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01382aam a22002538i 4500 001 C5D1271AC19811EE857C5B5120ECA4DB 003 SILO 005 20240202010025 008 230622s2024 nju e b 001 0 eng c 010 $a 2023028799 020 $a 1394172117 020 $a 9781394172115 035 $a (OCoLC)1392077102 040 $a WaSeSS/DLC $b eng $e rda $c DLC $d OCLCO $d HCO $d SILO 100 1 $a Mehta, Nick, $d 1977- $e author. 245 10 $a Customer communities : $b engage and retain customers to build the future of your business / $c Nick Mehta, Robin Van Lieshout. 264 1 $a Hoboken, New Jersey : $b Wiley, $c [2024] 300 $a xvi, 236 pages : $b illustrations ; $c 24 cm 504 $a Includes bibliographical references and index. 520 $a "Customers buy from companies that build products they love, but customer also often buy because they feel like they are part of a community. Now online community-building has become a new growth strategy in business, but justifying investments in it, launching it, and creating customer engagement is hard. Customer Communities shows leaders how to cultivate meaningful communities to fuel business growth efficiently."-- $c Provided by publisher. 700 1 $a Lieshout, Robin van, $e author. 941 $a 1 952 $l TDPH826 $d 20240202011923.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=C5D1271AC19811EE857C5B5120ECA4DBInitiate Another SILO Locator Search