The hegemonic appeal of spectacle and diversity. Global entertainment: not yet the democratic age -- Cultural imperialism and transnational media -- Media in India: from public to private to transnational -- Crouching tigers: transnational media in and from China -- Latin America: from telenovelas to transnational media -- The new frontiers of Europe: transnational media partnerships -- The hegemonic appeal of spectacle and diversity.
Summary:
"This book shows how transnational media operate in the contemporary world and what their impact is on film, television, and the larger global culture. Where a company is based geographically no longer determines its outreach or output. As media consolidate and partner across national and cultural boundaries, global culture evolves. The new transnational media industry is universal in its operation, function, and social impact. It reflects a shared transnational culture of consumerism, authoritarianism, cultural diversity, and spectacle. From "Wolf Warriors" and "Sanju" to "Valerian: City of 1000 Planets" and "Pokemon," new media combinations challenge old assumptions about cultural imperialism and reflect cross-boundary collaboration as well as boundary-breaking cultural interpretation. Intended for students of global studies and international communication at all levels, the book will appeal to a wide range of readers interested in the way transnational media work and how that shapes our culture"-- Provided by publisher.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.