186 records matched your query       

Author:

Tomes, Nancy, 1952- , author.

Title:

Remaking the American patient : how Madison Avenue and modern medicine turned patients into consumers / Nancy Tomes.

Publisher:

The University of North Carolina Press,

Copyright Date:

2016

Description:

538 pages ; 23 cm.

Subject:

Delivery of Health Care--history--United States.
Consumer Participation--history--United States.
History, 20th Century--United States.
Marketing of Health Services--history--United States.

Notes:

Includes bibliographical references and index.

Contents:

Farewell to the free trade in doctoring -- The high cost of keeping alive -- The new corner store -- The guinea pigs' revolt -- The fourth necessity -- The MDs are off their pedestal -- A big pill to swallow -- The patient must prescribe for the doctor -- Get ready for a new breed of patients -- Shopping mall medicine -- Medicine-chest roulette.

Series:

Studies in social medicine

ISBN:

1469622777
9781469622774 (hardcover)

LCCN:

2015029217

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

UQAX771 -- Des Moines Area Community College Library - Ankeny (Ankeny)

GBPF771 -- Ankeny Kirkendall Public Library (Ankeny)

CEAX572 -- Kirkwood Community College Library (Cedar Rapids)

ALPE516 -- Fairfield Public Library (Fairfield)

SCPC074 -- Hudson Public Library (Hudson)

CAPH522 -- Iowa City Public Library (Iowa City)

KAPF566 -- Keokuk Public Library (Keokuk)

GAAX314 -- Northeast Iowa Community College Library - Peosta (Peosta)

HWAX074 -- Hawkeye Community College Library (Waterloo)