"The remarkable story of the world's most popular style of beer, from its humble birth in a far corner of the Austrian Empire in 1842 to its present dominance worldwide. Shattering myths about the style's origins and immediate parentage, this book shows how pilsner influenced everything from modern-day advertising and marketing to today's craft beer movement"-- Provided by publisher.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.