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Author:
Herrmann, Ned.
Title:
The whole brain business book : unlocking the power of whole brain thinking in organizations, teams, and individuals / Ned Herrmann, Ann Herrmann-Nehdi.
Edition:
Second edition
Publisher:
McGraw-Hill Education ,
Copyright Date:
2015
Description:
xiv, 412 pages : illustrations ; 24 cm
Subject:
Success in business.
Leadership.
Personality and occupation.
Typology (Psychology)
Brain--Physiology.
Leadership
Succès dans les affaires.
Leadership.
Personnalité et professions.
Typologie (Psychologie)
Cerveau--Physiologie.
BUSINESS & ECONOMICS.
Leadership.
Brain--Physiology.
Success in business.
Leadership--Psychological aspects.
Personality and occupation.
Typology (Psychology)
Brain--Psychological aspects.
Brain--Physiology.
Leadership.
Personality and occupation.
Success in business.
Typology (Psychology)
Notes:
Includes bibliographical references and index.
Contents:
ch. 26 pt. 1 Breaking Down the Barriers to Whole Brain Growth. ch. 1 Every Business Runs on Thinking -- ch. 2 Making Sense of Thinking: A Practical Organizing Principle for Business -- ch. 3 Getting Smart About Work: Your Thinking Preferences, Your Competencies, and Your Career -- ch. 4 What You Need to Know So You Can Grow: Becoming a Whole Brain Thinker -- ch. 5 Expect Difference, and Then Take Advantage of It! -- ch. 6 Getting More Satisfaction from Work: Why "Smart" Is Relative -- pt. 2 WHERE THINKING MEETS THE BOTTOM LINE -- ch. 7 Becoming a Thinking Manager: How to Get Results from Cognitive Differences -- ch. 8 Communicating Across Thinking Styles: How to Break Through the Mental Static -- ch. 9 Getting Work Done: Motivating, Delegating and Managing in All Directions -- ch. 10 Productivity Through Fit: Individual, Job, and Assignment Alignment -- ch. 11 Growing Yourself and Others: Developing, Coaching, and Mentoring with Thinking and Learning in Mind -- ch. 12 Teams that Work: Getting Advantage from Difference -- ch. 13 Influencing, Getting Buy-In, and Connecting with Your Customers: Thinking Behind the Pitch -- pt. 3 LEADING THE WAY THROUGH BUSINESS COMPLEXITIES -- ch. 14 Whole Brain Leadership: The Secret to Thriving in Today's World -- ch. 15 Making Vision and Values Actionable: How to Align Any Business for Optimum Performance -- ch. 16 The Essential Shift to Strategic Thinking: Making Strategic Planning Pay Off -- ch. 17 Reorganization That Really Works: Energizing for Breakthrough Business Outcomes -- ch. 18 Dealing with Disruption: When Business Adversity, Risk, or Crisis Strikes -- ch. 19 Making Change Work: How to Break Through the Mindset Barrier -- ch. 20 How CEOs Think and Lead: Insights from Research on CEOs Around the World -- pt. 4 TAPPING INTO BREAKTHROUGH THINKING -- ch. 21 Increasing Business Creativity and Innovation -- Head First -- ch. 22 Getting Business Results from Creative Thinking -- ch. 23 Want Enterprise-wide Innovation? Make Creativity a Core Competency for Every Job Across the Business -- pt. 5 PERSONAL GROWTH THROUGH WHOLE BRAIN THINKING -- ch. 24 Stretching Your Thinking and Overcoming Mental Blind Spots -- ch. 25 Entrepreneurial Thinking: What It Is, Why You Need It, and How to Develop It -- ch. 26 Breaking Down the Barriers to Whole Brain Growth.
Summary:
This is the long-awaited update of the classic guide to outperforming the competition using Herrmann International's trademark Whole Brain Methodology. Packed with new research, updated examples, and more actionable content, The Whole Brain Business Book outlines four basic thinking styles - administrator, talker, problem-solver, dreamer - corresponding to the four quadrants of the brain and explains that many are dominated by only one quadrant. By getting out of the "brain rut" and channeling all four quadrants, business people and organizations can become more flexible, creative, and competitive. Herrmann-Nehdi uses her extensive research and experience working with her father and expert practitioners across the globe to highlight new research developments, replace outdated information, incorporate new stories and real-world examples while building on the core applications of The Whole Brain Business Book.
ISBN:
0071843825 (MHID)
9780071843829 (hbk)
OCLC:
(OCoLC)910654686
LCCN:
2016304609
Locations:
PLAX964 -- Luther College - Preus Library (Decorah)

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This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.