The Locator -- [(subject = "Consumer Satisfaction--United States")]

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Author:
Myers, James H.
Title:
Measuring customer satisfaction : hot buttons and other measurement issues / James H. Myers.
Publisher:
American Marketing Association,
Copyright Date:
c1999
Description:
xiv, 219 p. : ill. ; 24 cm.
Subject:
Consumer satisfaction--United States--Evaluation.
Notes:
Includes bibliographical references and index.
ISBN:
9780877572763 (hardcover)
0877572763 (hardcover)
OCLC:
(OCoLC)41497084
LCCN:
99032740
Locations:
USUX851 -- Iowa State University - Parks Library (Ames)
UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)

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