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Author:
Bouchet, Patrick.
Title:
Sport brands /
Patrick Bouchet, Dieter Hillairet and Guillaume Bodet.
Publisher:
Routledge,
Copyright Date:
2013
Description:
x, 197 pages ; 24 cm.
Subject:
Sports--Marketing.
Professional sports--Economic aspects.
Sports--Economic aspects.
Sports--Social aspects.
Sports administration.
Other Authors:
Hillairet, Dieter.
Bodet, Guillaume.
Notes:
Includes bibliographical references (pages 182-189) and index.
Series:
Sports marketing series
ISBN:
0415532841 (hbk)
9780415532846 (hbk)
041553285X (pbk.)
9780415532853 (pbk.)
OCLC:
(OCoLC)783167632
LCCN:
2012033184
Locations:
USUX851 --
Iowa State University - Parks Library
(Ames)
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