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01318aam a2200349 i 4500 001 65416910947611EC9377849E3BECA4DB 003 SILO 005 20220223010020 008 210625s2022 nyua b 001 0 eng 010 $a 2021022910 020 $a 0593420659 020 $a 9780593420652 035 $a (OCoLC)1255597606 040 $a DLC $b eng $e rda $c DLC $d OCLCO $d OCLCF $d TOH $d UKMGB $d OJ4 $d IOU $d SILO 042 $a pcc 082 00 $a 658.8/12 $2 23 100 1 $a Hoyne, Neil, $e author. 245 10 $a Converted : $b the data-driven way to win customers' hearts / $c Neil Hoyne. 246 30 $a Data-driven way to win customers' hearts 264 1 $a New York : $b Portfolio/Penguin, $c [2022] 300 $a xix, 218 pages : $b illustrations ; $c 19 cm 504 $a Includes bibliographical references and index. 505 0 $a Conversations -- Relationships -- Self-improvement. 520 $a "Neil Hoyne provides details on how to win customers' hearts in a data-driven way"-- $c Provided by publisher. 650 0 $a Customer relations. 650 0 $a Internet marketing. 650 0 $a Marketing $x Statistical methods. 941 $a 2 952 $l GBPF771 $d 20230203012420.0 952 $l BAPH771 $d 20220223012822.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=65416910947611EC9377849E3BECA4DB 994 $a C0 $b IOUInitiate Another SILO Locator Search