The Locator -- [(author = "Ward Scott 1942-")]

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Title:
Communicating with consumers : the information processing approach / edited by Michael L. Ray and Scott Ward.
Publisher:
Sage Publications,
Copyright Date:
1976, c1975
Description:
142 p. : ill. ; 22 cm.
Subject:
Consumers--Addresses, essays, lectures.
Other Authors:
Ray, Michael L.
Ward, Scott, 1942-
Notes:
"The material in this publication originally appeared as a special issue of Communication research (volume 2, number 3, July 1975)." Includes bibliographies.
Series:
Sage contemporary social science issues ; 21
ISBN:
9780803905795
0803905793
LCCN:
75032370
Locations:
UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)
OUAX845 -- Dordt University (Sioux Center)

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