The Locator -- [(title = "Vicious cycle")]
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Author:
Baladi, Joseph.
Title:
The brutal truth about Asian branding and how to break the vicious cycle /
Joseph Baladi.
Publisher:
Wiley,
Copyright Date:
2011
Description:
viii, 280 p. : ill. ; 24 cm.
Subject:
Brand name products--Asia.
Branding (Marketing)--Asia.
Notes:
Includes bibliographical references and index.
ISBN:
0470826479 (hbk.)
9780470826478 (hbk.)
OCLC:
(OCoLC)711045287
LCCN:
2011380134
Locations:
USUX851 --
Iowa State University - Parks Library
(Ames)
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