Millenials, Diversity, and Entertainment. "Nigga you gay": millennial audience reception of The Boondocks / David Moody and Jason Zenor. Studying audience subjectivity: reactions to Death of a President / James C. Rhoads -- The Wire and urban life: Baltimore responds to its image / Gregory Adamo -- Celebrity persuasion in the political arena: a study of message effects on young voters' political opinions in the 2008 election / Cynthia Nichols and Carly T. McKenzie -- Fandom, Fantasy, and Real Politics. Storytelling through world-building: audience perceptions of science fiction television / Laura Osur -- Are you a Lebowski achiever? the fans of the movie The Big Lebowski, Jungian synchronicity, and the Iraq War / William Ashton -- The dark knight of the soul: netnographic explorations of religion, politics, and Batman / Bryan J. Carr -- Millenials, Diversity, and Entertainment. Millenials, citizenship, and How I Met Your Mother / Alison N. Novak -- Talking racial politics online: the progressive potential of television dramas in postracial America and parasocial contact / Carole V. Bell -- "Nigga you gay": millennial audience reception of The Boondocks / David Moody and Jason Zenor.
Summary:
Explores how consumers form complex relationships with media texts and characters, and how these readings exist in the nexus between real and fictional worlds. This collection of empirical studies uses various methodologies, including surveys, experiments, focus groups, and mixed methods, to analyze how actual consumers interpret the texts and the overt and covert political messages encoded in popular culture.--Provided by publisher
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.