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02521agm a2200277Ia 4500 001 4A9BEC1CFCF711E3A8C20FC6DAD10320 003 SILO 005 20140626010029 007 vd cvaizs 008 120326s2011 enk048 vleng d 035 $a (OCoLC)795038078 040 $a AU@ $b eng $c AU@ $d OCLCO $d SILO 245 00 $a Mark Zuckerberg $h [videorecording] : $b inside Facebook / $c BBC Productions; filmed, produced and directed by Charles Miller. 246 10 $a Inside Facebook 260 $a [London, U.K.] : $b BBC Active [distributor], $c 2011. 300 $a 1 videodisc (48 min.) : $b sd., col. ; $c 12 cm. 500 $a Color recording system: PAL. 500 $a "A Money Programme production". 505 0 $a Facebook content explained -- Social pressure to join Facebook -- Facebook beginnings -- Early Zuckerberg projects -- Contacting venture capitalists -- Multi-billion dollar offers -- Facebook headquarters -- Creating a profitable business model -- Distraction platform business model -- Shift in advertising -- Word of mouth at scale -- Small businesses on Facebook -- New technology ecosystem -- Revenue from Facebook apps -- Facebook personas -- Commercial aspects of Facebook -- Who is Facebook for? -- Facebook's long term value. 508 $a Filmed, produced, and directed by Charles Miller. 520 $a Mark Zuckerberg's journey from Harvard psychology and computer science student to the founder of one of the most influential new businesses in the world in seven action-packed years is the stuff of legend. With an exclusive interview with Zuckerberg himself and access to Facebook's offices in Silicon Valley and its most senior staff, this program tells the story of Zuckerberg's extraordinary rise, and examines his new challenge in combining his idealistic vision of a more open world with the business potential that Facebook now represents. The film explains how Facebook, now said to be worth up to $100 billion, can act as a giant market research database, and it asks what all that time on Facebook is doing to our real-world relationships. As the company heads towards a likely stock market flotation, it's also a timely examination of the threats to Facebook, from Google and others, and of the critical role that Zuckerberg himself plays in determining its prospects. 700 1 $a Miller, Charles 730 0 $a Money programme (Television program) 941 $a 1 952 $l UXAX826 $d 20150514025120.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=4A9BEC1CFCF711E3A8C20FC6DAD10320Initiate Another SILO Locator Search