111 records matched your query       

Author:

Paul, Christopher, 1971- author.

Title:

Assessing and evaluating Department of Defense efforts to inform, influence, and persuade : desk reference / Christopher Paul, Jessica Yeats, Colin P. Clarke, Miriam Matthews.

Publisher:

RAND,

Copyright Date:

2015

Description:

xxx, 393 pages : color illustrations ; 26 cm.

Subject:

United States.--Department of Defense--Public relations.
Psychological warfare--United States--Evaluation.
Information warfare--United States--Evaluation.
Propaganda, American.

Other Authors:

Yeats, Jessica M., author.
Clarke, Colin P., author.
Matthews, Miriam (Behavioral scientist), author.
National Defense Research Institute (U.S.), sponsoring body.

Other Titles:

Assessing and evaluating Department of Defense efforts to inform, influence, and persuade : handbook for practitioners.

Notes:

"An accompanying volume, Assessing and evaluating Department of Defense efforts to inform, influence, and persuade : handbook for practitioners; distills the best practices, lessons, and recommendations presented here in a quick-reference format ... "--Preface. Includes bibliographical references (pages 349-364) and index. "RR-809/1-OSD"--Page 4 of cover.

ISBN:

0833088904 (pbk. : alk. paper)
9780833088901 (pbk. : alk. paper)

OCLC:

(OCoLC)905668031

LCCN:

2015011673

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

OVUX522 -- University of Iowa Libraries (Iowa City)