Mr. Rogo, a plant manager, must improve his factory's efficiency or face its closing in just three months. Despite the fictional setting, Goldratt's novel has become a classic business and management text. "30th Anniversary Edition. 'The Goal' is recognized as one of the most important business books ever published! One of Eli Goldratt's convictions was that the goal of an individual or an organization should not be defined in absolute terms. A good definition of a goal is one that sets us on a path of ongoing improvement. Pursuing such a goal necessitates more than one breakthrough. In fact it requires many. To be in a position to identify these breakthroughs we should have a deep understanding of the underlying rules of our environment. Twenty-five years after writing 'The Goal', Dr. Goldratt wrote 'Standing on the Shoulders of Giants'. In this article he provided the underlying rules of operations. This article appears at the end of this book in his memory." taken from back cover.
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