34 records matched your query       

Author:

Kapur, Jyotsna.

Title:

Coining for capital : movies, marketing, and the transformation of childhood / Jyotsna Kapur.

Publisher:

Rutgers University Press,

Copyright Date:

c2005

Description:

xii, 196 p. : ill. ; 24 cm.

Subject:

Children--United States--Social conditions--20th century.
Child consumers--United States.
Advertising and children--United States.
Children in motion pictures.

Notes:

Includes bibliographical references (p. [177]-184) and index.

Contents:

Introduction: Without Training Wheels: The Ride into Another Century of Capital -- From the Cradle to the Grave: Children's Marketing and the Deconstruction of Childhood -- Lost Kingdoms: Little Girls, Empire, and the Uses of Nostalgia -- Of Cowboys and Indians: Hollywood's Games with History and Childhood -- Obsolescence and Other Playroom Anxieties: Toy Stories Over a Century of Capital -- The Children Who Need No Parents -- The Burdens of Time in the Bourgeois Playroom -- Free Market, Branded Imagination: Harry Potter and the Commercialization of Children's Culture -- Conclusion: All That is Solid Melts into the Air.

ISBN:

9780813535937 (pbk. : alk. paper)
081353593X (pbk. : alk. paper)
9780813535920 (alk. paper)
0813535921 (alk. paper)

OCLC:

(OCoLC)56733113

LCCN:

2004023481

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)

OSAX771 -- Grand View University Library (Des Moines)

OVUX522 -- University of Iowa Libraries (Iowa City)