Cover -- Half Title -- Series Information -- Title Page -- Copyright Page -- Table of contents -- Figures -- Contributors -- Acknowledgements -- Introduction -- Redefining propaganda -- Propaganda in modern China -- Legacies of Maoism -- Historical perspectives -- Icons and imagery -- Reception and affect -- Transitions -- Legacies -- Notes -- Part I Historical perspectives -- 1 Propaganda: A historical perspective -- The Mao era and the Chinese experience of propaganda -- Conclusion -- Notes -- 2 China's directed public sphere: Historical perspectives on Mao's propaganda state. Introduction -- A question of perspective -- Keywords of the pedagogical state -- Doctrinal culture of Chinese statecraft -- China's changing public spheres -- Print capitalism and Qing legacies -- The birth of China's propaganda state -- Conclusion -- Notes -- Part II Icons and imagery -- 3 Liu Hulan -- 'A great life, a glorious death': Martyrdom across the media -- Acknowledgement -- Notes -- 4 The subtle image of the 'compatriot' .. in Chinese propaganda posters of the Mao era -- Images of Hong Kong and Taiwanese compatriots in the propaganda posters of the Mao era. Embedding the 'old' society in the present: The images of Taiwanese compatriots in the 1950s -- Creating helpless victims and the poor relatives among the Chinese people -- The martyr who could not show his face to the audience36 -- The distant relatives from a different society: Taiwanese compatriot in posters in the 1970s -- Illustrating distance between China's centre and her periphery -- Weaving the HK/TW compatriots into the big family of China in a tianxia system -- Conclusion: The image of the familiar 'others' -- the compatriots of Hong Kong and Taiwan -- Notes. 5 Anatomy of an emulation campaign: 'Study from Comrade Wang Guofu' -- Depicting a model peasant cadre -- Building the mythology of Wang Guofu: Beijing ribao (Beijing Daily) 20 January to 5 February 1970 -- The return of Wang Guofu (1972-77) -- Frozen in time: A socialist model peasant -- Notes -- Part III Reception and affect -- 6 Developing patriotic anti-Americanism: Chinese propaganda and the Resist America, Aid Korea Campaign, 1949-53 -- Imagining an American enemy -- Cultivating a patriotic and productive anti-American citizenry -- Signing devotion to the Anti-American cause. Popular reactions to and enduring legacies of the Resist America, Aid Korea Campaign -- Notes -- 7 One more time, with feeling: Revolutionary repetition and the Cultural Revolution Red Guard rally documentaries, 1966-67 -- Mao and zombies -- 'A revenge of singularity on representation' -- Where have all the film editors gone? -- Multiplicity -- Deluge -- Notes -- Part IV Transitions -- 8 Breaking with the past: Party propaganda and state crimes -- The return of the propaganda state -- Community through accusation -- The asymmetry of representation -- The recognition of official wrongdoing.
Summary:
"Usage of the political keyword "propaganda" by the Chinese Communist Party has changed and expanded over time. These changes have been masked by strong continuities spanning periods in the history of the People's Republic of China from the Mao Zedong Era (1949-1976) to the New Era of Xi Jinping (2012-present). Redefining Propaganda in Modern China builds on the work of earlier scholars to revisit the central issue of how propaganda was understood within the Communist Party system. What did propaganda mean across successive eras? What were its institutions and functions? What were its main techniques and themes? What can we learn about popular consciousness as a result? In answering these questions, the contributors to this volume draw on a range of historical, cultural studies, propaganda studies, and comparative politics approaches. Their work captures the sweep of propaganda - its appearance in everyday life as well as during extraordinary moments of mobilization (and demobilization) - and its systematic continuities and discontinuities from the perspective of policymakers, bureaucratic functionaries, and artists. More localized and granular case studies are balanced against deep readings and cross-cutting interpretive essays which place the history of the People's Republic of China within broader temporal and comparative frames. Addressing a vital aspect of Chinese Communist Party authority, this book is meant to provide a timely and comprehensive update on what propaganda has meant ideologically, operationally, aesthetically, and in terms of social experience"-- Provided by publisher.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.