Introduction -- Between the television and book publishing industries : anthology writers and their struggle for authorial identities -- Between the television and theater industries : representations of race in Rod Serling's "Noon on doomsday" -- Between the television and motion picture industries : Paddy Chayefsky's "Marty" as art cinema -- New strategies for entrepreneurship : Reginald Rose, The defenders, and the 1960s television industry -- A new zone of production? Rod Serling's attempt to redefine the role of the writer in the 1960s television industry.
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