Includes bibliographical references (p. 253-262) and index.
Contents:
Introduction: commercial teen culture, 1995 to 2009 -- Targeting teens--the return of a vital demographic market -- Hollywood and teen media--a historical overview -- The millennial teen media text -- Beyond music television -- A new dimension to teen media -- From teen television network to teen culture nexus -- Disney and the youth market--it's a t(w)een world after all -- Bridging the digital divide--media in transition -- Conclusion.
Summary:
"This book focuses on the resurgence of the teen/youth market from the late 1990s to the 2000s. Specifically, the book examines the impact of contemporary social, institutional, and technological changes such as the emergence of a teen demographic, increased media conglomeration, and the rise of digital technologies on the aesthetic traits of contemporary teen-oriented entertainment texts"--Provided by publisher.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.