The Locator -- [(subject = "Diversification in industry")]

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Author:
Johnson, Mark W.
Title:
Seizing the white space : business model innovation for growth and renewal / Mark W. Johnson.
Publisher:
Harvard Business Press,
Copyright Date:
c2010
Description:
xvii, 208 p. : ill. ; 24 cm.
Subject:
Diversification in industry--Management.
Business planning.
New products.
Notes:
Includes bibliographical references (p. 179-190) and index.
Contents:
The white space and business model innovation -- The four-box business model framework -- The white space within : transforming existing markets -- The white space beyond : creating new markets -- The white space between : dealing with industry discontinuity -- Designing a new business model -- Implementing the model -- Overcoming incumbent challenges.
ISBN:
1422124819 (hbk. : alk. paper)
9781422124819 (hbk. : alk. paper)
LCCN:
2009033701
Locations:
USUX851 -- Iowa State University - Parks Library (Ames)
HWAX074 -- Hawkeye Community College Library (Waterloo)

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