The Locator -- [(subject = "Business--Vocational guidance")]

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Author:
Nickels, William G.
Title:
Understanding business / William G. Nickels, James M. McHugh, Susan M. McHugh.
Edition:
9th ed.
Publisher:
McGraw-Hill Irwin,
Copyright Date:
2010
Description:
xliii, 569 p. : col. ill. ; 29 cm.
Subject:
Industrial management.
Business.
Business--Vocational guidance.
Other Authors:
McHugh, James M.
McHugh, Susan M.
Notes:
Includes indexes. Includes bibliographical references and index.
Contents:
Taking risks and making profits within the dynamic business environment -- Understanding how economics affects business -- Doing business in global markets -- Demanding ethical and socially responsible behavior -- How to form a business -- Entrepreneurship and starting a small business -- Management and leadership -- Adapting organizations to today's markets -- Production and operations management -- Motivating employees -- Human resource management: finding and keeping the best employees -- Dealing with employee-management issues and relationships -- Marketing: helping buyers buy -- Developing and pricing goods and services -- Distributing products -- Using effective promotions -- Understanding accounting and financial information -- Financial management -- Using securities markets for financing and investing opportunities -- Money, financial institutions, and the Federal Reserve -- Working within the legal environment -- Using technology to manage information -- Managing risk -- Managing your personal finances.
ISBN:
0073511706
9780073511702
0077268342 (alk. paper)
9780077268343 (alk. paper)
0077355466 (alk. paper)
9780077355463 (alk. paper)
LCCN:
2009019015
Locations:
USUX851 -- Iowa State University - Parks Library (Ames)
ORAX826 -- Scott Community College (Bettendorf)

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