Includes bibliographical references (pages 176-187) and index.
Contents:
A New Foundation : Darwin, Biology and Cognitive Science -- Edges Matter : Thigmotaxis ('wall-hugging') -- Patterns Matter : Faces and Spaces -- Shapes carry Weight : Bilateral Symmetry, (Hierarchy), Curves and Complexity -- Storytelling is Key : We're Wired for Narrative -- Nature is our Context : Biophilia and Biophilic Design -- Appendix : More on the Morphology and Function of the Human Brain.
Summary:
In Cognitive Architecture, the authors review new findings in psychology and neuroscience to help architects and planners better understand their clients as the sophisticated mammals they are, arriving in the world with built-in responses to the environment that have evolved over millennia. The book outlines four main principles--Edges Matter, the fact people are a thigmotactic or a 'wall-hugging' species; Patterns Matter, how we are visually-oriented; Shapes Carry Weight, how our preference for bilateral symmetrical forms is biological; and finally, Storytelling is Key, how our narrative proclivities, unique to our species, play a role in successful place-making. The book takes an inside-out approach to design, arguing that the more we understand human behavior, the better we can design for it. The text suggests new ways to analyze current designs before they are built, allowing the designer to anticipate a user's future experience. More than one hundred photographs and drawings illustrate its key concepts. Six exercises and additional case studies suggest particular topics - from the significance of face-processing in the human brain to our fascination with fractals - for further study.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.