The psychology of entrepreneurship -- Planning for success -- Selecting a product or service -- Marketing, selling, and customer service -- Get your numbers right -- Choosing the right location -- Proper packaging promotes profits -- Winning the hearts and minds of your customers -- All business is people business -- Financing your business -- Increasing your profits -- Improving your personal productivity.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.