78 records matched your query       

Title:

Leading questions / a production of Alvin H. Perlmutter, Inc. and Public Affairs Television, Inc. ; produced by Leslie Clark ; writers, Bill Moyers, Leslie Clark, Andie Tucher ; a presentation of WNET/New York [and] WETA/Washington.

Publisher:

Films for the Humanities & Sciences,

Copyright Date:

2010?

Description:

1 videodisc (60 min.) : sound, color ; 4 3/4 in.

Subject:

Television in politics.
Television in propaganda.
Television advertising.
Visual communication.
Television--Psychological aspects.
Public opinion.
Market surveys.
Market surveys.
Public opinion.
Television advertising.
Television in politics.
Television in propaganda.
Television--Psychological aspects.
Visual communication.
Documentary television programs.
Video recordings for the hearing impaired.
Video recordings for the hearing impaired.
Documentary television programs.

Other Authors:

Moyers, Bill D.
Clark, Leslie.
Tucher, Andie.
Bacon, Michael, 1948-
Alvin H. Perlmutter, Inc.
Public Affairs Television (Firm)
Films for the Humanities & Sciences (Firm)
WNET (Television station : New York, N.Y.)
WETA-TV (Television station : Washington, D.C.)

Other Titles:

Public mind (Television program)

Notes:

Series from container. This disc is a recorded DVD and may not play on all DVD players or drives. Originally produced in 1989 as a segment of the television program The public mind. Host, Bill Moyers.

Summary:

Discusses how marketers use public opinion, and the use of polls, surveys, leading questions, and behavior scans in determining public opinion. Describes how this information is used in selling products, in shaping politics, and in winning presidential elections.

Series:

The Moyers collection

OCLC:

(OCoLC)51619548

Locations:

OZAX845 -- Northwestern College - DeWitt Library (Orange City)

PQAX094 -- Wartburg College - Vogel Library (Waverly)